Marketing Guest Post Sites

What to look for

Check the discipline. Marketing spans search, paid media, content, email, and analytics, and practitioners in each read different sites. A piece aimed at one reaches specialists in the others who have no use for it.

Look at whether the site publishes original data or opinion. Data-led publications hold a more senior readership and are more demanding about what they will run.

An audience that recognises what you are doing

Marketing readers identify promotional content instantly, because producing it is their job. Anything thin gets no traction here and often gets called out in the comments.

The upside is that genuinely useful content travels further in this category than in any other. Marketers share what they find useful, and a piece with real substance keeps being referenced long after it is published.

Common questions

Does marketing content need to be more substantial?

Yes. This audience produces promotional content professionally and recognises it instantly, so thin pieces get no traction. Genuinely useful content also travels further here than in any other category, because marketers share what they find useful.

Does the marketing discipline matter?

Considerably. Search, paid media, content, email, and analytics practitioners read different publications, and a piece aimed at one reaches specialists in the others who have no use for it.

Why does marketing price above the median?

The readership is professional and buys software and services regularly, which makes it commercially valuable. Independent marketing blogs are the more accessible end of the category.